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DAAR Communications PLC stands as a preeminent Independent Broadcast Organization in the Federal Republic of Nigeria, having played a vital role in shaping the country's media landscape. Originally incorporated on August 31, 1988, as a limited liability company, it transitioned into a public liability company (PLC) on April 23, 2007.

Specializing in various facets of the broadcasting industry, DAAR Communications provides an array of services encompassing television and radio broadcasting, digital media, and advertising. The company's foundational mission, outlined since its inception, is dedicated to fostering global understanding by cultivating an appreciation for the world and its diverse cultures.

Driven by a commitment to authenticity, independence, and trustworthiness, DAAR Communications aspires to be the definitive voice of Africa and the black race. Their goal is to present an untainted, undiluted, and absolutely original perspective, reflecting Africa in its entirety. The company's vision extends beyond mere broadcasting; it is a holistic approach that aims to project Africa with integrity, celebrating its rich history, culture, and religious sensitivities.

In alignment with its mission, DAAR Communications actively promotes African interests, unity, and cohesion. By respecting historical, cultural, and religious sensibilities, the organization strives to contribute positively to the global discourse while ensuring that the narrative of Africa and the black race is accurately and authentically portrayed.

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