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  • Business - Companies
  • Updated: May 04, 2022

Access Bank Partners With NBC To Organise Largest Female-Dominated Trade Fair In Nigeria

Access Bank Partners With NBC To Organise Largest Female-Dom

Access Bank has partnered with Naija Brand Chick (NBC) to organise the largest female-dominated trade fair in Nigeria, in fulfilment of its mission to be bank of choice for women

On April 9 and 10, 2022, the fifth edition of the NBC trade fair which was held in Lagos attracted thousands of shoppers and had over 200 promising entrepreneurs exhibit and increase sales on their products and services.

The two-day fair recorded about N100 million in gross sales.

The success is attributed to the availability of seamless payment solutions by Access Bank and is evidenced by testimonials from entrepreneurs and shoppers alike.

Speaking on the success of the fair and the importance of investing in female entrepreneurs, Abiodun Olubitan, Group Head, Women Banking said, “Partnering with Naija Brand Chick to organise the NBC trade fair was strategic to our vision to change the narrative for female entrepreneurs by providing opportunities for them to scale up and access new markets for profitability.

"The trade fair was indeed successful, and this is just the beginning for us.

"We intend to double the impact and sustain our position as the best bank for women entrepreneurs in Africa.”

Ayodele Olojede, Group Head, Emerging Business noted, “Supporting SMEs is a strategic goal for Access Bank and collaborating with Naija Brand Chick provided us with an opportunity to achieve this goal.

"The trade fair provided our SMEs the opportunity to reach out to a larger group of customers as well as provided an avenue to network with other businesses.

"It provided a lot of the businesses which were predominantly online an avenue to connect personally with their customers, build credibility for their brands and increase their customer base.

"We were also able to leverage our payment platform, Swift Pay, which allowed users without ATM cards to easily pay for items bought at the fair, facilitate easy reconciliation and have payments confirmed without delays.”

Through the W Initiative, Access Bank has enabled women entrepreneurs to access discounted financing through the W Power Loan and participate in capacity building programs like the IFC Mini MBA. 

 

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