Google Announces 1st Investment In SafeBoda Transportation App

Google on Thursday announced its first investment from the Africa Investment Fund in SafeBoda, a transportation sector focused app, to help expand its growth in Nigeria and Uganda.

Nitin Gajria, Managing Director for Google in Africa said in a statement that Google was thrilled about this first investment from the $50M Africa Investment Fund that it announced in October.

Gajria said that this was part of Google’s ongoing commitment to tech startups in Africa.

‘’I am of the firm belief that no one is better placed to solve Africa’s biggest problems than Africa’s young developers and entrepreneurs.

‘’We look forward to announcing subsequent investments in other startups.

‘’The Africa Investment Fund is part of a broader plan to invest $1 billion over five years to support digital transformation in Africa,’’ he said in a statement.

According to him, through this fund, Google will invest $50M in startups and provide them with access to Google’s employees, network, and technologies to help them build impactful products for their communities.

He said that currently, Africa was home to 700,000 developers and venture capital funding for startups had decreased in 2020 compared to 2019, with a record $4 billion in equity funding raised in 2021.

Gajria said that digital startups in Africa were driving innovation in fast-growing sectors, including fintech, health tech, media and entertainment, e-commerce, e-mobility, and e-logistics, contributing to Africa’s growing Internet gross domestic product (iGDP)

He said that this first investment was in SafeBoda, a venture-backed company with investors that would help drive SafeBoda’s growth in Uganda and Nigeria, scaling its transportation-led app.

According to him, it is to offer new payment and financial services solutions for its expanding set of customers: passengers, drivers and merchants.

Ricky Rapa Thomson, the co-founder, SafeBoda,  said that SafeBoda was excited to have Google added to its community and ware excited to continue to drive innovation in informal transportation and payments in the motorcycle industry.

Thomson said that as a former Boda driver in Kampala, Uganda, motorcyclists were the lifeblood of Africa’s cities and power economic development.

He said that SafeBoda was thrilled that leading global companies such as Google saw the importance of backing start-ups working towards those goals.

The SafeBoda app was launched in 2017 to connect passengers to their community of safer and trusted drivers.

Since then SafeBoda had grown to serve over one million customers, expanding its transportation-led super app offering rides, parcel delivery, food and shop, payments, savings and other financial services.