How Singer Flavour, Others Thrilled Fans At Life Continental Lager Concert

Highlife heartthrob Flavour gave an electrifying performance during the weekend at the Life Continental Lager concert which took place in Enugu's prestigious Polo Mall, Shoprite.

Organized as part of Life Continental Lager Beer's Turu Ugo Lota campaign, the event saw other music behemoths thrill the crowd to celebrate the brand.

Flavour, Queen Theresa, Larry Gaga, DJ Synergy, Chibest, Yul Edochie, and other celebrities made the event colourful and indelible in the minds of those who graced the occasion.

Flavour thrills fans at the concert

Speaking during the concert, Aishat Anaekwe, the Senior Brand Manager, Life Continental Lager Beer, talked about how the brand's unique cultural identity and how they have remained close to the people.

"Life Continental Lager Beer has grown to be a dominant beer brand in Nigeria while maintaining a unique cultural identity that resonates with its customers.

"The brand has always been very close to its roots and its people. With this Progress Tour Concert, we have taken steps to further deepen this connection.

"We realize how much it means for the people of Enugu to be able to celebrate with friends and family and we wanted to be part of that experience for our loyal consumers", she said.