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Updated: February 23, 2022

Meta To Rolls Out Immersive Ads, More Editing Features To Reels Across Sub-Saharan Africa

By Lawrence Agbo
February 23, 2022
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Meta has announced in its recent release that full screen and immersive ads in between Facebook Reels and more editing features will be rolled out over the coming month to Sub-Saharan Africa creators, just like with organic content on Facebook, people can comment, like, view, save, share and skip them.

According to the release, creators can Remix Reels that includes all or part of another creator’s reel that is existing and publicly shared reel on Facebook and it will make up to 60 seconds long.

The new features will enable creators to create Reels and choose to “Save As Draft” below the Save button.

Also, Video Clipping tools, Reels in Stories, Reels in Watch, Top of Feed, Suggested Reels in feed and ways to make it easier for creators to share Reels to both their Facebook and Instagram audiences, such as cross-posting will be unveiled later this year.