According to the counterpoint, global smartphone shipments rose 20 percent Year over Year in Q1, 2021 to 354 million units with revenue reaching $113 billion, the highest in Q1 of any year.
During Q1 2021, Samsung shipped 29.2 percent more handsets on an annual basis, From 58.9 million to 76.1 million. This happened as a result of the new Galaxy S21 series models.
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The high demand for iPhone 12 series made Apple the second having shipped 56.4 million iPhone units during the quarter. The popularity of its higher-end variant, the Pro Max, in countries like the US and Europe also boosted Apple,s revenue growth.
Xiaomi came third having shipped 49.5 million phones. The company shipped 78.3% more handsets during Q1 on a year-over-year basis. Xiaomi’s performance was driven by markets like China, India, Spain, Italy, Russia, and Indonesia. The success of Xiaomi’s 11 series, K40, and Redmi Note 10 series helped Xiaomi post record quarterly revenue.
After shipping 38.2 million handsets higher than the 34.5 million phones shipped in Q4 of 2020 for an 11 percent market share, Vivo became the fourth. Vivo's performance was driven by growth in China, where it reached a leadership position during the quarter.
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Oppo's delivery of 37.8 million phones in the period, up 85.3 percent from Q1 of 2020 puts the company behind Vivo. It also had a market share of 11 percent. OPPO’s China performance has been especially impressive thanks to the successful rebranding of the Reno series. OPPO is also aggressively expanding its presence in Europe, where it has doubled its share year on year.
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